Welcome to Harte Volkswagen.
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Effortless Auto Financing
Whether you’re looking to buy or lease, you’ll find our competitive finance packages as meticulously handcrafted as the cars themselves.

Value Your Trade-In
Trade in your old vehicle and upgrade to a brand new one with ease!
Drive Into Savings
We take pride in providing our customers with exceptional deals and unbeatable savings on a wide range of vehicles. Whether you're in search of a stylish sedan or a spacious SUV, our dealership has something for everyone.


Your one-stop destination for authentic OEM parts
We understand the importance of genuine and reliable parts to keep your vehicle running smoothly. Whether you're looking for replacement parts or accessories to enhance your driving experience, our knowledgeable team is here to assist you.

Welcome to
Harte Volkswagen
To find a new Volkswagen in Meriden, CT, visit Harte Volkswagen. We put our customers at the heart of everything we do, which means making sure our Volkswagen dealership provides you with all your automotive needs. We fill our sales team with Volkswagen experts who are more like guides than salespeople. Our first goal is always to understand the needs of our clients. When we are aware of your needs, we can advise if a spacious SUV like the Volkswagen Tiguan, a fuel-efficient sedan like the Jetta, or one of Volkswagen's many electrified models is the right fit. We stock our showroom with the full lineup of Volkswagen vehicles, so you can shop online or visit us in person to get started.
Visit us in Meriden, CT
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375 S. Broad St
Meriden, CT 06450
Open Today! Sales: 9am-7pm
Open Today! Service: 7am-6pm
Open Today! Parts: 7am-6pm
Customer Reviews
Read All ReviewsAs a returning customer now on my 3rd car in a row from Harte Volkswagen I can safely say this is the network of dealerships we are all seeking and praying for. Bruce and Frank not only go above and beyond but they keep you laughing and comfortable from start to finish. I needed a manual 2025 GLI, and they worked around the clock for week straight and kept me in the loop the whole time. As an 10 year customer its more like family than business.
This dealership has always gone above and beyond to assist our Military customers at OMSC! Frank Perrelli is very personable and kind. We appreciate their ongoing assistance and support! 10/10! :)
I worked with John at Harte Volkswagen. My wife and I had been waiting for 4 months with a reservation for a 2023 VW ID.4 AWD xxxxxxin a color that didn't seem to be in production yet. We were open to other colors as we were hoping to take advantage of the full $7500 tax credit before the end of 2022 (because the MY23 ID.4s are made in Tennessee). We found that there was a Pure Grey 2023 AWD xxxxxxon the lot, we called up and got John, and he within an hour got us a quote and the Monroney sticker (but without any tactics to rush us at all). We showed up, he took us for a test drive and we fell in love! Deposit was down and two days later we were driving home our new ID.4. They honored MSRP and everyone at the dealership was amazing from start to finish. We highly recommend them!
Very impressed on how they helped me in the process of getting my Atlas when my car was stolen and needed an new car but had to wait for insurance to process. They could have sold my car for more $$ but they didn’t and kept their word while helping me complete the deal!!! One of the best dealers we have worked with!!! Highly recommend them!! As soon as I went to my car the Service Manager also came out to introduce himself and gave me his card in case I ever needed him!!!! Very impressed by he and Frank!! Paulie in finance too!!! The all were amazing!! Tk u!!!!
Candidly, this was the best car buying experience I’ve ever had. And I typically go through cars every 2-3 years. Bruce, Frank, Steve and the whole team were kind, helpful and created a great experience. Not a single person was pushy. They took the time to understand my needs. It really felt like I was buying from friends. Definitely not the typical “car dealer” vibe here. Glad to be a VW owner now.
George and his crew are great. Took care of everything I requested in a fast time. Highly recommend for any vw service needs. Thank you
I was looking for a new Volkswagen and found the exact spec I was looking for at Harte. I reached out to the sales department on a Sunday and was happily greeted by Bruce Williams. He immediately sent actual pictures of the specific car I was looking for with all details before I made a trip to see it in person to see it, and made a deal that day. Bruce was very professional, courteous, and knowledgeable, and provided a very fair and transparent price. It was an excellent experience doing business with Bruce and Harte Volkswagen, and I will be a return customer!
Fantastic experience! Highly recommend them. Treated great and made the purchase easy. Salesman Mark Gentile and GM Nate make sure you’re happy with everything. The finance manager was great as well.
I saw the exact car I was looking for on their web site on a Saturday morning. Drove home that afternoon with the car I wanted at a great price. I highly recommend my salesperson, Nick Hammond.
My grandson has had work done here on his VW CC. I continue to be amazed at the top of the line service we have received. I wouldn’t go anywhere else! Thanks to George and the rest of the crew for the amazing service!!!
We just had our grandson's VW serviced and as usual the service department continues to amaze us! Every time we get the car in they are professional, knowledgeable and give us a fair price. This place is really a 5 star situation. We are so confident the repairs and service are done right. Wouldn't even think of going anywhere else. As a matter of fact after a half dozen Toyota's we will be going VW next time and it will be from Hart. Thanks guys!!!
Service manager and Parts manager obtained expensive part quickly and arranged a prompt install. total cost was nearly one half of a quote from a nearby authorized Volkswagen dealer.